E-commerce Live Streaming
As a company led by the entertainment industry, we are committed to expanding cross-border e-commerce
business, combining entertainment elements with product sales, and providing fans with more brand new
consumer experiences.
Our cross-border e-commerce business mainly covers the following aspects:
Anchor Peripheral Products
We cooperate with the company's anchor to launch exclusive anchor peripheral products, including clothing, accessories, daily necessities, etc., in order to meet the fans' pursuit and support for the idol anchor.
Live Online Shopping
Through the live broadcast platform, we organize live broadcast activities of stars with goods, so that fans can directly purchase the anchor's products while watching the anchor's performance, thus realizing the integrated experience of entertainment and shopping.
Cultural product output
We export cultural products in the entertainment industry to overseas markets, including music albums, film and television works, art exhibitions, etc., to create high-quality cultural IP and expand the international market.
Fan Interactive Marketing
Combining fan resources and fan communities, we carry out fan interactive marketing activities, including autograph meetings, online meetings, fan festival celebrations, etc., to enhance fans' sense of identity and desire to buy anchor products.
Global Channel Expansion
Through cooperation with cross-border e-commerce platforms, we expand product sales to overseas markets, and use global distribution channels and logistics networks to achieve globalization and localization of product sales.
E-commerce store website
Anchor peripheral products
Customized anchor peripherals
Our cross-border e-commerce business is committed to building a bridge between entertainment and commodities, providing fans with more diversified consumption choices, and also bringing new growth points for the expansion and development of the company's business.